A website audit helps you find and fix issues that affect your site's performance. This guide shows you how to check every key area of your website.
Design and User Experience
Check your site's visual appeal and usability:
Test if your layout makes sense across pages
Review color contrast for readability
Check if your branding stays consistent
Look for clear visual hierarchy in your content
1. Mobile Performance
Test how your site works on mobile devices:
Open your site on different phones and tablets
Check if text and images scale correctly
Test if buttons and forms work on touch screens
Use testing tools to verify mobile compatibility
2. Site Speed
Monitor and improve your loading times:
Use PageSpeed Insights to check performance
Compress images to reduce file sizes
Enable browser caching
Consider a better hosting plan if needed
3. Navigation Structure
Review how users move through your site:
Test all menu items and links
Keep important content within 3 clicks
Add clear headers to each section
Use breadcrumbs to show page location
4. Content Quality
Assess your content effectiveness:
Update outdated information
Break text into short paragraphs
Add headers for scanning
Match content to search intent
Remove duplicate content
5. SEO Elements
Check these technical SEO factors:
Update title tags and meta descriptions
Review header tag structure
Add alt text to images
Check internal linking
6. Technical Health
Look at your site's technical foundation:
Verify SSL certificate status
Check robots.txt setup
Review XML sitemap
Update CMS and plugins
7. Forms and Features
Test interactive elements:
Submit all contact forms
Check confirmation messages
Test email sign-ups
Verify payment processes
8. Analytics Review
Check your site metrics:
Review bounce rates
Check page load times
Track conversion rates
Monitor user behavior
Next Steps
Run this audit every 6 months to maintain site health. Start with high-impact areas like content and user experience, then move to technical elements.
Need help with your website audit? Contact our support team at support@getarrow.ai or click the chat icon in the lower right corner of your screen.